Wednesday, March 21, 2012

Best Cities to Start Your Business in China

China is the well-known largest developing country in the world. Many businessmen want to start their business in China as fast as possible and share with the success of the country.

However, China is too big for even a Fortune 500 company to start running its operations in all major Chinese cities at the same time. You better to start your business in a few Chinese cities first, and then further expand after you achieve a certain degree of success and gain some local reputations. For such a consideration, what are the few best cities that you should start your business there?

The answer can be found from a survey which studied the competitiveness of around 300 Chinese cities in terms of 277 parameters including economy, industrial productivity, infrastructure, social system, culture, technological advancement, education, business and trade, fiscal and finance, environment and resources, and many others. The survey was conducted annually by the China Institute of City Competitiveness, an institution based in Hong Kong.

The results of the latest 2011 survey, the 10th Chinese city competitiveness survey ever conducted by the institute, reported that the Hong Kong continues to be the overall champion for the 5th successive year, immediately followed by Shanghai, Beijing, Shenzhen and Guangzhou (see Table 1). Comparing with the ranking in the past annual survey, the top 4 positions in city competitiveness did not change, the rankings of Hangzhou, Wuhan and Suzhou rose, while the rankings of Macau and Taipei fell.

Hong Kong takes the lead in city competitiveness in terms of parameters such as efficiency, talent, culture, productivity, international friendliness, social and business environment over the rest mainland cities. Although the general competitiveness of Hong Kong is still stronger than the other mainland cities, it can never be denied that the competitiveness of Shanghai and Beijing has been rising quickly in recent years, thus narrowing their gap with Hong Kong. In fact, the Gross Domestic Product (GDP) of Shanghai already reached RMB 1.69 trillion in 2010 and surpassed Hong Kong's RMB 1.43 trillion by the same year. During the 12th 5-ear Plan period, GDP of Shenzhen, Beijing, and Guangzhou will certainly surpass Hong Kong as well, as most economists expect this will happen in two years time by 2013. Economists also expect that by GDP per capita, a more critical data to represent city competitiveness, Shanghai will reach that of Hong Kong 11 years later by 2023. Unless Hong Kong can further upgrade itself quickly through the development of its high-end, knowledge-based, and value-added service industry, some mainland cities (including Shanghai, Beijing, Shenzhen and Guangzhou etc) are ready to overtake Hong Kong soon as the most competitive Chinese city in the next 10 years.

Traditionally it was just Shanghai could be a real competitor of Hong Kong. It is no longer the case now. According to the survey, Tianjin, Chongqing and Shenzhen are the top 3 cities in term of competitiveness of urban growth, an important parameter that tells you the sustainability level of the city growth.

Chongqing, Tianjin and Beijing are the top 3 cities in term of city safety, which measures social security, ecological security, economic security, information security etc. The ranking of Shenzhen climbs up rapidly to 4th in this survey, although it was not ranked in the top 30 safest cities in the past annual survey. Hong Kong is surprisingly knocked out of the top 30, for the first time ever in the city safety category.

RankingOVERALL CompetitivenessCompetitiveness By Urban Growth Competitiveness By SafetyCompetitiveness By International-Friendly
1Hong KongTianjinChongqingHong Kong
2ShanghaiChongqingTianjinShanghai
3BeijingShenzhenBeijingBeijing
4ShenzhenSuzhouShenzhenTaipei
5GuangzhouShanghaiMacauGuangzhou
6SuzhouBeijingYantaiShenzhen
7TianjinDalianTaipeiXian
8HangzhouQingdaoHangzhouHangzhou
9TaipeiHong KongQingdaoMacau
10ChongqingHangzhouXiamenDalian
11NanjingGuangzhouErdosTianjin
12WuhanJinanWeihaiQingdao
13MacauShenyangShenyangSuzhou
14QingdaoNanjingYuxiNanjing
15DalianErdosWuxiXiamen
16NingboNingboLiuzhouNanning
17DongguanMacauJinhuaChongqing
18ChengduHefeiZhuhaiKunming
19ShenyangXiamenXuzhouHarbin
20XiamenWuhanZhongshanChengdu
21WuxiChengduZhoushanUrumqi
22JinanWuxiXinyuFuzhou
23KunmingYantaiSipingZhengzhou
24FoshanKunmingHarbinChangchun
25YantaiChangshaNanningWuhan
26XianTaipeiChangshaHohhot
27ZhengzhouChangchunKaramayShijiazhuang
28New NorthFoshanHefeiGuilin
29ChangshaXianChangshuChangsha
30HarbinZhengzhouGanzhouShenyang

Table 1: Chinese Cities Competitiveness

Although the survey suggested that the mainland cities like Shanghai, Beijing, Shenzhen and Guangzhou have great chances to develop as an international metropolis, we believe Hong Kong can still keep its current status as a key Asian financial centre for the next 10 years, provided that capital inflows to the mainland China from other channels are still restricted.

For the city competitiveness in the entire world, still New York is the winner, followed by London, Paris, Tokyo and Chicago (see Table 2). Hong Kong, Shanghai, Beijing and Taipei rank 7th, 16th, 22th and 28th respectively.

RankingOVERALL CompetitivenessCountry/Region
1New YorkUnited States
2LondonUnited Kingdom
3ParisFrance
4TokyoJapan
5ChicagoUnited States
6SingaporeSingapore
7Hong KongChina
8BerlinGermany
9Los AngelesUnited States
10SeoulSouth Korea
11BostonUnited States
12GenevaSwitzerland
13DublinIreland
14YokohamaJapan
15FrankfurtGermany
16ShanghaiChina
17ZurichSwitzerland
18BrusselsBelgium
19AmsterdamNetherlands
20San FranciscoUnited States
21ZurichSwitzerland
22BeijingChina
23TorontoCanada
24Washington DC United States
25StockholmSweden
26SeattleUnited States
27OsakaJapan
28TaipeiTaiwan
29SydneyAustralia
30MilanItaly

Table 2: Global Cities Competitiveness

In all, if your business is about finance, Hong Kong should still be your first choice to start your business in China. For more lengthy comparison between Hong Kong and Shanghai, please read: Shanghai vs Hong Kong as Major Chinese Financial Centre. Shenzhen and Guangzhou should also be considered as your choices to establish back offices to support your start-up financial business in Hong Kong and, for the next stage to enter the mainland markets when the time is ripe.

If your business is not about finance, Shanghai should be your ideal choice for your initial trial because the overall operation cost is lower than that in Hong Kong. In any case, if your business requires frequent bureaucratic approval, you must consider to set up your office in Beijing, the political capital of China. For more detailed reasons, please read: Shanghai Strategic Plan For the Next 10 Years.

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